Tesla has taken the unusual step of actually lowering prices on one of its core energy storage products. The company’s utility-scale Megapack battery units just got a bit more affordable thanks to a modest but meaningful price reduction.
Tesla CEO Elon Musk announced the pricing tweak in a X tweet, noting that the $10,000 (or 0.5%) cut to Megapack sticker prices stems from production rate increases and cost optimizations.
“Demand for stationary batteries is super high,” Musk added, signaling that the price adjustment is Tesla’s way of trying to stay ahead of surging order volumes for the utility-grade batteries.
In the long run, Tesla’s total global energy output from stationary packs like Megapacks “might end up doing more total Joules” than its EV batteries. Now that’s a bold prediction!
Tesla Megapack Ambitions Fueling Price Tweaks?
This relatively small but significant Megapack price trim could be an early sign of Tesla’s bigger strategic priorities around energy storage. The company has been staffing up and expanding production capacity as it sets its sights on fulfilling massive Megapack deployment targets.
Trimming costs is paramount as Tesla aims to make its beefy batteries affordable enough for widespread utility-scale adoption. The world’s transition to renewable energy sources depends on competitively priced, high-capacity storage solutions like Megapacks.
By passing along these modest savings to customers, Tesla may be signaling its long-term Megapack ambitions are just as massive as its goal of accelerating EV adoption. We’ll be watching closely to see if this pricing adjustment is just the beginning of more Megapack moves.