Tesla’s popular Model Y electric SUV is taking European countries by storm this year. According to the latest report from Counterpoint Research, the overall passenger car market in Europe is slowly recovering from the impacts of the COVID-19 pandemic, electric vehicle sales grew by over 13% in the first quarter of 2023 compared to last year, while this growth is certainly encouraging, overall passenger car sales have yet to fully recover to pre-pandemic levels.
While Germany still reigns supreme in total car sales, little Norway and the Netherlands actually have the highest percentage of electric vehicles. The tiny Nordic nation of Iceland, however, just broke a 35-year record for the most sold car in a single year – and you guessed it, Model Y stole the crown after only six months. The UK isn’t far behind either, as the Model Y topped their charts for overall car sales in June by selling a whopping 5,539 vehicles.
Though battery electric vehicle (BEV) sales rose by 32% compared to last year, plug-in hybrid electric vehicle (PHEV) sales fell by 13%. Still, combined they made up a slightly lower portion of total passenger car sales this quarter versus last year. After the Model Y, the next most popular electrics were the Volvo XC40, Tesla Model 3, Volkswagen ID.3, and Audi Q4 e-tron – which together made up nearly 25% of all electric vehicles sold.
While Tesla’s trendy Model Y is dominating in major European countries and proving the American brand’s influence, it faces stiffer competition in Spain. EV market in Europe is poised for continued growth, and the success of the Tesla Model Y and other electric cars is a testament to this.